AI Insights · Timothy · January 2023
Top 5 Virtual Fitness Programs on iOS in Brazil for Q4 2022
Discover the performance trends of the top five virtual fitness apps on iOS in Brazil during Q4 2022, including weekly downloads, revenue, and active users.
During the fourth quarter of 2022, the top five virtual fitness programs on iOS in Brazil demonstrated varied performance trends across weekly downloads, revenue, and active users. Here’s a closer look at each app's metrics:
Strava: Run, Bike, Hike showed a consistent performance throughout the quarter. Weekly revenue peaked at around $30K in the final week of December, while weekly downloads fluctuated, reaching a high of approximately 9.6K in mid-November. The app's weekly active users saw a notable increase, rising from 119K at the start of the quarter to nearly 150K by the end of December.
Queima Diária - Treino em Casa experienced a more fluctuating trend. Weekly revenue started at $9.1K and saw a slight decline towards the end of the quarter, closing at around $6.9K. Downloads spiked in the last week of December, hitting 1.3K, while active users remained relatively stable, with a minor drop from 8.9K to 8.8K.
Home Fitness Coach: FitCoach had a varied performance. The app saw its highest weekly revenue of approximately $14K in mid-October, but this figure dropped significantly towards the end of the quarter. Weekly downloads peaked early on at around 18.7K in mid-October but fell off sharply afterward. Active users followed a similar trend, starting strong at 34K but dropping to 21.7K by the end of December.
Yoga-Go: Workout & Exercises displayed a mixed performance in Q4. Weekly revenue reached a peak of $10.6K in mid-October but declined to around $8.6K by the end of December. Downloads saw a significant rise in October, peaking at 12.2K, and active users increased from 17.4K to 13.3K by the end of the quarter.
Zwift: Ride and Run maintained a steady performance with minor fluctuations. Weekly revenue hovered around $6.1K to $7.1K throughout the quarter. Downloads remained low, with the highest being 73 in the final week of December. Active users showed a slight increase from 155 at the beginning of the quarter to 173 by the end.
These insights are based on data from Sensor Tower, which provides a comprehensive look at app performance metrics. For more detailed analytics, visit Sensor Tower.
